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Privacy Policy

Our promise to you is that
  • We will only use your data to help us provide the right experience for you as a customer
  • We’ll protect your data as if it’s our own
  • We’ll always respect your choices on what we do with your data and how we contact you
  • We’ll only keep it as long as necessary
  • Shuber & Krol Ltd. will act as the data controller

We may collect the following information directly from you when you communicate with us or fill in forms on our website, such as when you register for information or make a purchase:

  • your name and contact information, including email, postal address, landline telephone and mobile number;
  • your billing and marketing preferences in order to tailor our communications to you. transaction information
  • details of your contact and purchase

When you visit our website, we may collect information about the resources that you access, including, but not limited to traffic data, location data, web logs and other communication data. Examples of this data can include the pages and products you viewed and for how long, the address that your computer uses to connect to the internet and the type of device that you used to visit our site. We use cookies to collect this data and for more information on how we use them.

  1. In order to fulfil our promised delivery and contract to you, we will need to supply your data to our Warehouse and our chosen courier or collection depot for your delivery.
  2. Marketing via email or Post. At every interaction point you will have the choice to opt out of marketing messages if you wish to do so. This will be actioned immediately upon on your request.
  3. Fraud Protection and Detection. It’s vital we monitor orders to protect you from fraudsters and crime. While we trust you implicitly,
  4. Web Advertising. We work with carefully selected websites to serve up adverts to personalise your online experience even more.
  5. Research and Analysis. It’s important we listen to our customers through their feedback and actions in order to allow us to develop the Shuber&Krol proposition to deliver better service and products. We may analyse your personal information to create a profile of your interests and preferences so that we can contact you with information relevant to you. We may make use of additional information about you when it is available from external sources such as Experian or clear score to help us do this effectively. This may include our agencies who help us analyse our trends, purchase patterns and performance. This will be anonymised before leaving our business
  6. Payment Details. All Payment details are fully anonymised in our internal systems.
  7. Cookies and Browsing behaviour. This helps us both improve the online experience and give you the best possible shopping experience. We do also use this to target you with adverts online.
  8. Record Calling will be used by:
    • Customer Services Team to review & improve customer experience
    • Examine and improve staff performance when dealing with customer queries

When we use third party service providers, we disclose only the personal information that is absolutely necessary to deliver the service and we have a contract in place that requires them to keep your information secure and not to use it for their own purposes. However, we may also disclose your personal information to third parties:

  • In the event of our business being sold.
  • Where we are legally required to disclose your information
  • To assist fraud protection and minimise credit risk

This site uses cookies – small text files that are placed on your machine to help the site provide a better user experience. In general, cookies are used to retain user preferences, store information for things like shopping carts, and provide anonymized tracking data to third party applications like Google Analytics. Cookies generally exist to make your browsing experience better. However, you may prefer to disable cookies on this site and on others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the help section of your browser.

  • PHPSESSID: To identify your unique session on the website.
  • wp-auth: Used by WordPress to authenticate logged-in visitors, password authentication and user verification.
  • wordpress_logged_in_{hash}: Used by WordPress to authenticate logged-in visitors, password authentication and user verification.
  • wordpress_test_cookie Used by WordPress to ensure cookies are working correctly.
  • wp-settings-[UID]: WordPress sets a few wp-settings-[UID] cookies. The number on the end is your individual user ID from the users database table. This is used to customize your view of admin interface, and possibly also the main site interface.
  • wp-settings-[UID]:WordPress also sets a few wp-settings-{time}-[UID] cookies. The number on the end is your individual user ID from the users database table. This is used to customize your view of admin interface, and possibly also the main site interface.
  1. We will never sell to any third party.
  2. We will never leave it unprotected.
  3. We will never ignore your wishes.

At every interaction point, you will have the opportunity to change your preferences. We will market to you under a blended option of Legitimate Interest and Marketing Opt in. You may change your opt in status at any time through your relationship with us, either by utilising the account option online, speaking to a store colleague or by clicking the unsubscribe link in any email you receive from us


We may transfer data that we collect from you to locations outside of the European Economic Area (EEA) for processing and storing. Also, it may be processed by staff operating outside the EEA who work for us or for one of our suppliers. For example, such staff maybe engaged in the processing and concluding of your order, the processing of your payment details and the provision of support services. Where we transfer your information outside of the EEA, we will ensure safeguards are in place to ensure it remains secure and adequately protected


We do need to maintain your information for a certain period to provide customer support, purchase history, prevention of fraud and analytics.
We will maintain these records for the following times scales:
 Cookie and browsing behaviour – 30 days.
 Email Sign Ups where no purchase has been made – 2 Years
 Purchases – We will maintain order information for 7 years since last purchase. This will be anonymised after 5 years.
 All calls into the 02073718687 Customer Service Desk will be recorded and automatically deleted after 6 months or manually upon request under the right to be forgotten

In case of a data breach, system administrators will immediately take all needed steps to ensure system integrity, will contact affected users and will attempt to reset passwords if needed.

  1. You have the right to stop direct marketing messages at any time. This is detailed in the ‘How do our Marketing opt in’s work.’ section.
  2. You have the right to the correction of any of your records.
  3. You have the right to access your records at any time.
  4. You have the right to have your records erased at any time.
  5. You have the right to request that we provide your details to you or any other service provider.
  6. You have the right to complain to your countries data protection regulator.
  7. You have the right to restrict the profiling of your data

If you wish us to help you with any of the above rights, please email info@shuberandkrol.co.uk


The digital world is rapidly evolving, in order to maintain a competitive, customer focused business we may from time to time make amends to this page. If we make significant changes, we promise to notify you, so you are able to review and amend your consent as required.


For data specific queries, please email info@shuberandkrol.co.uk
For all other enquiries,
Call Us: 020 7371 8687
Email Us: info@shuberandkrol.co.uk
Write To Us: Shuber&Krol 158 New King’s Road, London, SW64LZ

Any passing on of personal data for legal purposes will only be done in compliance with laws of the country you reside in.